UNARCHIVE FEST 2025 – A Project by Gianluca Abbate

UNARCHIVE 2025 is an audiovisual project by Gianluca Abbate, presented as part of the Unarchive program promoted by AAMOD. The work explores the poetic potential of archival images and their reinterpretation through contemporary digital techniques.

UNARCHIVE FEST 2025
CINEMA ON FIRE
From flames to flowers: the image of Unarchive 2025

PFor this year’s Unarchive – Cinema on Fire campaign, flames give way to flowers: the fire that once burned becomes nourishment for new growth. The red carnation, symbol of the anti-fascist resistance, the red primrose, and poppies—associated with memory and rebirth—emerge as emblems of this transformation. The festival image shows that every act of liberation brings forth new blossoms.

This page showcases the work created for the festival in its various formats. This year, the festival includes Riuso di classe, a new section dedicated to experimental works made with archival material by under-35 artists. For this reason, I chose not to focus on a single image—such as the kids among tulips, originally conceived as the main visual—but instead to create an imaginative visual world capable of accompanying the festival’s various sections.

Special thanks to artistic directors Alina Marazzi and Marco Bertozzi, Luca Ricciardi, Aurora Palandrani, Matteo Angelici and Stefano Cirone of the AAMOD Archive, and Roberto Dal Balzo for supporting the project’s development.

Link to the festival:
unarchivefest.it
Below are the materials produced.

ANIMATED POSTER

Static Poster

This section opens with a short animation created using archival material, followed by the two main posters designed for the festival: Unarchive – Cinema on Fire and Riuso di Classe.

Next, in the Video Teaser section, the complete video is available.

UNARCHIVE 2025 Festival Main Image Vertical Billboard Riuso di Classe Image Vertical Billboard

VIDEO TEASER

Horizontal Formats

Below are the horizontal formats adapted for various digital platforms.

UNARCHIVE 2025 Festival Image Blossoms
UNARCHIVE 2025 Festival Image Soldiers
UNARCHIVE 2025 Festival Image San Giovanni

The Blooming City

In this section, I present a few animations from the teaser. I’m working with urban photographic archives, exploring the idea of cities literally opening up to make room for the growth of flowers and plants.

Cracks, voids, and wounds in architecture become fertile ground for new forms. It’s a way to imagine a dialogue between what remains and what is yet to come—between rigid structures and unexpected elements.

Press Conference

Some images from the Unarchive press conference, held at the Botanical Garden of Rome. To close, an example of how the animated imagery was applied in an urban setting.

Unarchive 2025 Press Conference
Unarchive 2025 Teaser Screening
Unarchive 2025 Postcards and print
Unarchive 2025 Postrcards
Unarchive 2025 Bus in Roma Advertising
Unachive 2025 Gianluca Abbate
Unarchive 2025 Gianluca Abbate Speach in Conference
Unarchive 2025 Gianluca Abbate Conference
Unarchive 2025 Gianluca Abbate podcast

Past projects

GIANLUCA ABBATE

Studio:
Via Carlo Felice 95 Roma
Cell - +39 3471703082
MAIL: gianlucaabbate80@gmail.com
PEC: gianlucaabbate@arubapec.it
Soon:
New branch opening soon in Chicago (USA)

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